
What Does It Mean to DO IT THE RIGHT WAY?
Since 2019, our flagship brand, Redway International, has proudly operated under the slogan, “Do It The Right Way.” Over the years, this phrase has become far more than just a memorable slogan — it has become a reflection of who we are as a company, what we stand for, and how we serve our customers every single day.
Many people may ask, “What does ‘Do It The Right Way’ truly mean?” To us, it represents a commitment to excellence, integrity, affordability, and customer satisfaction in everything we do. It reflects our belief that business should always be conducted with purpose, passion, and people at the center of every decision.
We continue to stand behind this slogan not only because it is recognizable and meaningful to our customers, but because it is deeply connected to the core values of the Redway brand. Every day, we strive to do things the right way by providing the products our customers love at prices they can truly appreciate. We believe Redway International is more than just another online retailer — we are a trusted destination, a growing community, and a brand that treats its customers like family.
One of our most important values is bringing communities together while offering affordable products that support everyday living. That is the true meaning behind “Doing It The Right Way.” It is also a promise to deliver “A+” customer service — always. We believe that every interaction matters, and that our responsibility extends far beyond simply selling products.
If a customer leaves our stores due to a poor shopping experience, then we have not fulfilled our mission. Our goal is to create an experience that is welcoming, dependable, and customer-focused at every level. We want Redway to be your “YES” store — the place you can rely on, trust, and confidently choose first, every time.
We carried this meaning from Redway so it cannot only reflect these values at Redway but all of our global operations under the RDWY Global Brands umbrella.
At RDWY Global/Redway, doing it the right way is not just a slogan — it is our standard.
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Our mission is to build innovative, customer-focused brands that make everyday life more accessible, affordable, and connected. Through integrity, innovation, and a commitment to excellence, we strive to deliver exceptional products, services, and experiences that communities can trust worldwide.
We believe in doing business the right way — by putting people first, maintaining the highest standards of customer service, and creating lasting value for our customers, partners, and communities. As a global parent company, RDWY Global is committed to empowering growth, inspiring innovation, and shaping brands that positively impact the future.

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Logo -
The original Red Tag Pillows logo was the Pacifico font with the iconic Redway Red color. The logo would be used from January 2017 to January 2020. The logo was created by our founder, Justin Maginnis back in 2017.
Parent Company - Red Tag Pillows Co. (2017-2020)
Website - N/A
Major Events
Grand Opening @ The Grand Oaks Shopping Center (Crossing At Corona) , Corona, CA - January, 2017
Second Location Opens - Wal-Mart Supercentere - Corona, CA - February, 2017
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Logo -
The original Red Tag Pillows logo was the Pacifico font with the iconic Redway Red color. The logo would be used from January 2017 to January 2020. The logo was created by our founder, Justin Maginnis back in 2017.
Parent Company - Red Tag Pillows Co. (2017-2020)
Website - www.redtagpillows.com
Major Events
Company Official Website Opens - January, 2018
Enters Arizona, Nevada, Oregon, & Washington - June, 2018
Breaks 100 Company-Owned Pop-Up Locations - June 2018
Over 350 Franchised Pop-Up Locations
Enters The Great Lakes (Michigan), Texas, Florida, & Maine - November 2018
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Logo -
This marked the final year the Red Tag Pillows logo was utilized. Although the new Red Tag Companies logo closely resembled the original Red Tag Pillows branding, it was not adopted as the official identity of the parent company. Moving forward, Redway would become the official namesake and primary brand identity for the parent organization, accompanied by the introduction of a new maroon-red Bevan font as part of the company’s updated visual branding strategy.
Parent Company - Red Tag Pillows Co. (2017-2020)/ Redway Brands Incorporated Group (2020-2023)
Website - www.redtagcompanies.com & www.redwaybrands.com
Major Events
Operational in 49 states & Canada - September, 2019
RedwayBrands.com opens - May, 2019
Ollie The Owl is retired - October, 2019
Brand goes into restructuring facing financial issues - December, 2019
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Logo -
The RDWY Global logo introduced in 2026 is a new clean logo with the letter Bevan font "R" coming from behind the globe. This was set as the parent company's official logo in May, 2026.
Parent Company - RDWY Global Holdings (2026-CURRENT)
Website - www.rdwyglobal.com/www.rdwyglobalholdings.com
Major Events
Namesake brand (flagship) celebrates 9 Years of business - January, 2026
Redway Mexico Breaks 5 Years of business - Febuary, 2026
New parent company name - April,2026
New parent company website - May,2026
Cubby's 5th Birthday! - June, 2026
